Wednesday, October 17, 2007

The Big Reveal...


Alright already...

I know from all the e-mails I've been getting you're wondering where the latest BlueSkyAlert for Anaheim is. Well as most of you know about Disney's announcement...

I was given a head's up as to what was coming a few weeks ago. I decided then and there that I wasn't going to release an Alert right around the same time. This doesn't mean I won't be continuing Alerts about Anaheim... but the ones in the future will more than likely focus more on the second part of the expansion; the part that will begin after the tenth anniversary, around 2012 or so. While these plans are still in the embryonic phase I feel that it's about time we started to focus on them.

Phase One is pretty much set in stone... soon to be in concrete. That doesn't mean that the Mouse will reveal all of them now. Only part of the plan will be revealed. The rest will come in an announcement earlier next year that focuses on the completion of this phase. Also around the beginning of the year will see more surprises about what's in store for the Resort in general. This has a lot to do with SOAR and Disney wants to keep spreading the good news about more and more plans the company has for Anaheim. This is all in an effort to show the community that there is much ahead over the next decade. Iger and the Board think that it's better to release it piece by piece so that the projects planned for the Resort appear more important if spread out over an extended time instead of all at once.

So expect a steady stream of Disney announcements over the next year or so concerning Anaheim. Expect more BlueSkyAlerts to follow as well...

3 comments:

Anonymous said...

Wait, so is the Company planning a press conference/press release today? I was really hoping for some concept art. The WSJ article doesn't really say that much we already didn't know. Thanks!

Anonymous said...

Just read the "Fact Sheet" and the press release on disneylandnews.com and was really disappointed with the almost complete lack of any good, new concept art. What is the story with this?

Honor Hunter said...

There was a press conference in the morning and around 2 in the afternoon Ed, Jay and Bob had a little meet and greet at stage 17 in DCA.

Tons of concept art was shown. Probably 20 or more pieces of art, actually. It looks great... more should be released soon.